




The Deco Ibarra Gran Luz
The Deco Ibarra Gran Luz is a seamless fusion of mid-century watchmaking elegance and Filipino artistry. Designed by Moreno Watch Studio, this timepiece reflects a deep reverence for the geometric balance in Art Deco and the cultural diversity of the Philippines' three main regions: Luzon, Visayas, and Mindanao.
Each element of the Gran Luz tells a story—a journey through time, design, and heritage, honoring the artistic movements and craftsmanship that define the Filipino identity.
The Gran Luz is a one-time production release limited to no more than 100 pieces per variant.
Gold Variant: ₱35,000.00 (~$611 USD | ~¥92,484 JPY)
Silver Variant: ₱32,000.00 (~$559 USD | ~¥84,557 JPY)
Availability and Deliveries: From June 2025

Art Deco
A Legacy in Motion
The Art Deco movement, which flourished globally in the early 20th century, shaped the skylines and cultural landmarks of Manila. Filipino architects like Juan Arellano, Tomas Mapua, and Juan Nakpil brought this avant-garde style to life, blending modern elegance with tropical sensibilities.
The Gran Luz captures the bold geometry, symmetry, and architectural refinement of this era, echoing the curves, angles, and sculpted proportions found in Philippine Art Deco masterpieces. This inspiration extends to every aspect of the watch—from its case design to the smallest dial details.

Luzon
The Radiance of the Sun
The dial of Gran Luz embodies the Filipino's revolutionary spirit with its birthplace in Kawit, Cavite, drawing inspiration from its timeless symbols of light and freedom. The hour markers reinterpret the radiant sun of the Philippine flag, transforming it into an elegant Art Deco-inspired motif that brings rhythm and balance to the dial.
Paired with dauphine hands, known for their sharp, faceted edges, the dial ensures both clarity and refinement, a seamless blend of mid-century elegance and modern sophistication.

Visayas
Weaving Artistry into Time
The bracelet of Gran Luz is a tribute to the woven textures of the Visayas, reinterpreting the intricate banig patterns of Basey, Samar. Traditionally woven from pandan leaves, this age-old craft has been transformed into a finely structured expansion bracelet, balancing geometric precision with artisanal warmth.
Designed for a seamless fit, the bracelet expands naturally with the wrist, enhancing comfort while retaining an elegant, structured form. This innovative design blends heritage and function, allowing the wearer to experience both history and modern refinement in every movement.

Mindanao
The Pearl of the Orient
The mother-of-pearl accents on the dial honor Mindanao’s maritime legacy, reflecting the natural beauty of the Sulu Sea’s legendary pearl beds. These delicate inlays capture the luminescence of light on water, adding depth and dimension to the dial’s carefully curated details.
A symbol of refinement across centuries, the subtle use of mother-of-pearl in Gran Luz ties together the region’s rich trade history with the timeless artistry of watchmaking.

The Heart of the Gran Luz
A Movement of Precision and Purpose
At the heart of Gran Luz lies the Miyota 9039 automatic movement, chosen for its balance of elegance, reliability, and precision.
The ultra-slim profile allows for a refined case structure, while its high-beat accuracy ensures smooth operation. Built for longevity and performance, the movement reinforces the timepiece’s commitment to precision in every moment.
With a movement built for longevity and smooth performance, Gran Luz is more than a statement of craftsmanship—it is a timepiece designed to endure.





Release Information
Availability
- The Gran Luz is a limited production timepiece, with no more than 100 pieces per variant available.
- Orders are available via the Interest Form.
Pricing Information
- Gold Variant: ₱35,000.00 (~$611 USD | ~¥92,484 JPY)
- Silver Variant: ₱32,000.00 (~$559 USD | ~¥84,557 JPY)
Converted using the 2024 average exchange rates (1 PHP ≈ 0.01746 USD | 1 PHP ≈ 2.6424 JPY). Actual exchange rates at the time of purchase may vary.
Duties & Taxes
International customers: Please note that any import duties, taxes, or customs fees applicable in your country will be the responsibility of the buyer. These charges vary by destination and are determined by local regulations.
Delivery Schedule
- Orders will begin shipping in June 2025, with tracking details provided once dispatched.
- Delivery times will vary depending on shipping destination and local courier services.
- Customers will receive an email confirmation with their tracking number once their order has been shipped.